PROFESSIONAL MARKETING
 

Level 3

Duration: 6 months

Minimum Entry qualifications:

• 4 GCE "O" Level Subjects or equivalent

• Student must be 18 years old and be able to speak and write English at a proficient level.

Progression: Student must study and pass external examination in the following 4 Modules

• Introduction to Business

• Introduction to Quantitative Methods

• Introduction to Marketing

• Introduction to Business Communication

Level 4

Duration: 12 months

Minimum Entry qualifications:

Passes in all the above subjects or equivalent

• 2 GCE "A" Level Subjects or equivalent

• Student must be over 18 years old and be able to speak and write English at a proficient level.
  OR

• 4 GCE "O" Level Subjects or equivalent

•  Student must be over 18 years old and be able to speak and write English at a proficient level.

• Reference letter from previous employer that the student has two years working experience.

However the awarding body has the final decision as to the verification of previous qualification and admission to the course

Progression: Student will study the following modules to pass the internal assessment and external assessment

• Economic Principles and their Application to Business

• Organisational Behaviour

• Principles of Marketing

• Quantitative Methods for Business and Management

Level 5

Duration: 12 months

Minimum Entry qualifications: Passes in all the above subjects or equivalent

• Marketing Policy, Planning and Communication

• Human Resource Management

• Principles of Business Law

• Systems Analysis and Design

• Marketing Information Systems

• Marketing in Action

Level 6

Duration: 12 months

Minimum Entry qualifications: Passes in all the above subjects or equivalent

• Corporate Strategy and Planning

• Managing in Organisations

• International Marketing Management Case Study

• Strategic Marketing Management

• Marketing Communications Strategy

• Strategic Human Resource Management for Business Organisation